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Explore the world of foundation model customization in this 42-minute talk from Google Cloud Tech. Learn about various tuning approaches and their practical applications for enhancing model performance across diverse tasks. Gain insights into the limitations of tuning techniques and glimpse into their future potential. Join speakers Jarek Kazmierczak, Nikita Namjoshi, and Hossein Rahnama as they guide you through the process of leveraging your own data to optimize models for specific use cases. Discover how these methods can significantly improve the capabilities of foundation models in tackling a wide range of challenges.