Overview
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Watch the launch event for Unity Forma, a new product designed for marketing professionals, hosted by Unity CMO Clive Downie. Discover how Volkswagen's marketing leaders utilize real-time 3D technology to promote their vehicles, including the all-new ID.4 EV, in innovative ways. Explore the challenges faced by modern marketers, witness the unveiling of Unity Forma, and learn about Volkswagen's implementation of Unity technology. Gain insights from a Q&A session with Candido Peterlini, Head of Digital Marketing at VW, and view the Volkswagen ID.4 EV campaign video. Delve into an interview with VW's digital marketing team and observe a product demonstration of Unity Forma. This 31-minute video provides a comprehensive overview of how real-time 3D technology is revolutionizing automotive marketing strategies.
Syllabus
- Challenges faced by marketers today
- Unveiling of Unity Forma
- How Volkswagen uses Unity
- Q&A with Candido Peterlini, Head of Digital Marketing at VW
- Volkswagen ID.4 EV campaign video
- Interview with VW's digital marketing team
- Product demo of Unity Forma
Taught by
Unity