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YouTube

Storytelling for Policymakers: Crafting Compelling Narratives - Part 3

AGU via YouTube

Overview

Discover effective storytelling techniques for policymakers in this 55-minute workshop, the final installment of a three-part series. Learn how to craft compelling narratives that illustrate the importance of your issue and motivate legislators to take action. Explore the power of combining data with memorable stories, and gain insights into various storytelling formats including narrative writing, PowerPoint presentations, policy briefs, and even TikTok videos. Understand the basic story arc, the concept of the "Bridge Blog," and how to tailor your message to different audiences. Hear from AGU experts Brittany Webster, Caitlin Bergstrom, and Cheyenne Young as they share recommendations for impactful storytelling and discuss how stories can unify diverse perspectives in the realm of science policy communication.

Syllabus

Introduction
Why should we engage with policymakers
Series overview
Why tell stories
Basic story arc
Data makes you credible
Bridge Blog
Narrative Writing
PowerPoint
Audience
Policy Brief
TikTok
Recommendations for Stories
Recommended Climate Scientists
Storytelling for Unification
Wrapup

Taught by

AGU

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