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Explore a thought-provoking 38-minute conference talk that delves into the societal and political implications of artificial intelligence beyond the hype. Examine critical questions surrounding knowledge equity, participation, and corporate monopolization in the AI landscape. Analyze the historical context of machine learning and its parallels to current technological challenges. Investigate the potential futures of AI: one that is just and freely accessible to all, or one controlled by a select few. Consider the production of knowledge, its fairness, and how to prevent further concentration of power among tech giants under the guise of AI. Gain valuable insights into the political and social dimensions of this trending topic, encouraging a deeper understanding of AI's impact on society.