Why Do Our Brains Get Addicted - Nora Volkow - TED

Explore the neuroscience behind addiction and its connection to the obesity epidemic in this 16-minute TED talk by Dr. Nora Volkow, director of the National Institute on Drug Abuse at the NIH. Delve into groundbreaking findings on dopamine receptors and their role in addiction. Examine the relationship between highly rewarding foods, deprivation, and addictive behaviors. Investigate the parallels between substance addiction and obesity, considering factors such as self-control, genetics, and environmental influences. Gain insights into the challenges of addressing addiction and obesity from a neurological perspective, and consider potential implications for treatment and prevention strategies.