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YouTube

Writing an Op-Ed or Letter to the Editor

AGU via YouTube

Overview

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Discover the art of crafting compelling op-eds and letters to the editor in this informative webinar. Learn essential tips and tools from experienced writers and editors who have successfully published in local and national outlets. Explore the key components of effective opinion pieces, including hooks, development, and examples. Gain insights into best practices, common pitfalls to avoid, and strategies for streamlining your writing. Understand the importance of research, local relevance, and proper planning when composing your piece. Delve into the nuances of pitching to different outlets, addressing counterarguments, and maintaining transparency. Acquire valuable knowledge on balancing academic expertise with personal perspectives, engaging diverse audiences, and navigating the complexities of public information. By the end of this hour-long session, you'll be equipped with the skills to confidently share your scientific insights through popular news outlets.

Syllabus

Intro
Basic information
Quick facts
Best practices
Streamline your letter
A successful lte
Overview of an oped
Donts
Research
Local outlets
What is an oped
Planning
Components of an oped
Hook
Devex
Example
Dos Donts
Recap
Where to pitch opeds
Poll
Conclusion
Earth Science Week
Social Media
Resources
Questions
Lead time
Be diplomatic
Pitch
Clarifying questions
Balance
Counterargument
Transparency
Sources
Expertise
Opinions
Diversity
Writing from a personal perspective
Public information officers
Academic expertise
Audience tracking
Can you write an oped on Medium
Pitching an oped
Outro

Taught by

AGU

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