Explore effective science communication strategies for diverse audiences in this AGU webinar. Discover the importance of audience identification, jargon elimination, and crafting impactful messages for both face-to-face and digital interactions. Learn how to create compelling plain language summaries, develop relevant content, and leverage your strengths as a communicator. Delve into topics such as social science communication, data visualization, addressing sensitive subjects, and bridging the digital divide. Gain valuable insights on connecting with emotions, active listening, and finding support for your communication efforts. Enhance your ability to share scientific knowledge effectively in an increasingly virtual world.
Overview
Syllabus
Introduction
About AJU
Why are you here
Start with what you know
Connect with your audience
Speaking the same language
Reducing jargon
Plain language summaries
How to make compelling messages
Keep things relevant
What are you good
Development tips
Takehome message
Poll
The Nature of the Communicator
Are you the Messenger
How to Communicate Social Science
Finding Support
Sharing Communication Summaries
Data Visualization
Sensitive Topics
Listening
Connecting around emotions
Bridging the digital divide
One more question
Outro
Taught by
AGU
