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Explore essential tactics and strategies for effective software engineering in this 47-minute conference talk by Otavio Santana at Devoxx. Learn how to be pragmatic and understand business needs to achieve your goals. Discover why Domain-Driven Design (DDD) implementation can be challenging and why rewriting systems from scratch is tempting but not always the best solution. Gain insights into multiple software engineering practices, including documentation, testing, domain-driven design, persistence, and cloud adoption. Understand how to make the best use of architecture and design to create maintainable and evolutionary solutions. Learn to avoid complex systems, combat legacy code, and balance innovation with stability. This talk provides a comprehensive guide for software engineers looking to improve their skills and create more effective, long-lasting solutions in real-world scenarios.