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Watch a research talk exploring the complex patterns of online misinformation and social behavior, delivered by Professor Jussara M Almeida from the Universidade Federal de Minas Gerais. Dive into cutting-edge research examining how fake news, political campaigns, and hate speech propagate across social media platforms and the broader web. Learn about analytical approaches to understanding content dissemination patterns, network dynamics, and user behavior characteristics that contribute to the spread of problematic content. Gain insights from extensive studies conducted at the Social Computing Laboratory (LOCUS) that address the challenges of cross-platform information flow and its societal impact. Benefit from Professor Almeida's expertise in workload characterization, performance analysis, and social computing, backed by her experience as a former affiliate member of the Brazilian Academy of Sciences and her contributions to major technical conferences including WWW, ACM RECSYS, and KDD.