Trek Bikes Accelerates Retail Analytics with Databricks

Discover how Trek Bicycles revolutionized their retail analytics in this 36-minute conference talk. Learn about Trek's migration to the Databricks Data Intelligence Platform, enabling real-time integration of point-of-sale data from numerous global stores. Explore how the combination of Databricks and Qlik Cloud Data Integration accelerated ERP data replication from 48+ hours to near real-time, feeding the bronze layer within seconds of data generation. Gain insights into Trek's implementation of Structured Streaming and Auto Loader functionality within Delta Live Tables for data transformation using the medallion architecture. Understand how this new architecture speeds up analytics by 80-90%, improves data accessibility with a single source of truth, and reduces costs. See how Trek now provides both strategic high-level insights for executives and tailored daily sales and operations insights for individual stores.