Gain valuable insights from Rod Johnson, creator of Spring, in this candid GOTO Amsterdam 2014 conference talk. Explore the realities of entrepreneurship, startup challenges, and lessons learned from Johnson's experiences as a developer, entrepreneur, executive, and board member. Discover practical advice on methodically pursuing ideas, identifying real problems, validating concepts, building core teams, and navigating funding strategies. Learn about crucial aspects of startup development, including company structure, planning, and legal considerations. Benefit from Johnson's reflections on successes, mistakes, and life after Spring Source. Acquire essential takeaways to apply in your own entrepreneurial journey or career in technology.
Overview
Syllabus
Introduction
An Unexpected Career
Memorable Highs
My Hopes For This Talk
The Cult of the Entrepreneur vs Reality
The High Cost of Founding a Startup
Be Methodical: Pursue Your Exciting Idea in a Boring Way
Identify a Real Problem
Validation: Be On the Right Side of History
A Balancing Act: Commitment
Building Core Team
Another Balancing Act For Founders
Setting up Company Structure
Create a Plan
Choose a Funding Strategy
You Need More Money than You Think
Funding Options
Understanding the Investment Game
Choose Wisely
You Can Afford to Get Things Wrong
Legal Details Matter
The Big Things We Got Right
Why Did We Make These Mistakes?
Sample Audit: Me
Mistakes We Didn't Make
Life After Spring Source
Takeaways
Taught by
GOTO Conferences
