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Explore a comprehensive conference talk from CppNow 2021 that delves into the challenges and controversies surrounding C++ best practices. Learn about the evolving landscape of self-publishing technical books, particularly in the context of C++ programming. Gain insights into the process of writing and publishing a book on C++ best practices, including strategies for handling criticism and addressing contentious topics in the field. Discover valuable perspectives from Jason Turner, an experienced C++ developer and content creator, as he shares his experiences and lessons learned from authoring a book on C++ best practices in the 2020s. Enhance your understanding of current debates and discussions within the C++ community regarding coding standards and recommended practices.