Overview
Syllabus
Introduction
Brian Zigmund Fisher
David Bell
Thomas Lauren
Glen Elron
Ted Band
We dont experience risk
Adolescent risk
Communicating risk
Retention of informed consent
Encouraging aspects of communication
Framing the word risk
A better universal language
Where the responsibility lies
What it takes
Strategy
Best Practices
Where to Start
Chinese Whispers
The Media
Social Media
Communication
Media
Negative externalities
Harm reduction
Can statistics compete with the outbreak idea
President Obama hugging a nurse
How can we improve our risk perception
How easy is it to improve our risk perception
What is the most important change
Conclusion
Taught by
TEDMED