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Explore the impact of open data in healthcare through this insightful conference talk on primary care prescribing data science and dataset publishing. Delve into how open access to prescribing information is revolutionizing healthcare analytics and decision-making. Learn about the challenges and opportunities in collecting, analyzing, and sharing prescription data, and discover how this transparency can lead to improved patient outcomes and more efficient healthcare systems. Gain valuable insights from experts Adnan S. and Paul W. as they discuss the potential of open data to drive innovation in pharmaceutical research, policy-making, and public health initiatives.