Overview
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Embark on a comprehensive Google Analytics 4 (GA4) journey in this 56-minute video tutorial. Learn the fundamentals of GA4, its importance for online businesses, and how to install it on your website. Explore essential configurations, expand tracking capabilities, and analyze data to generate actionable insights. Master the art of setting up triggers, using DebugView, configuring events, and navigating reports. Discover how to implement filters, create exploration reports, and maximize your return on investment. Gain practical tips and tricks to take your GA4 skills beyond the basics, ensuring you're well-equipped to leverage this powerful analytics tool for your business needs.
Syllabus
- Intro
- Overview of the course
- The Basics
- Installing Google Analytics 4 on your website
- Installing Google Tag Manager to your website
- The new Google Tag update
- Triggers
- DebugView
- Configurations
- Events
- Reports
- Filters
- Exploration reports
- Tips for getting an ROI
- Beyond the basics
- Outro
Taught by
MeasureSchool