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Watch a 53-minute SXSW 2021 conference talk exploring the critical fight to save local news. Delve into the challenges facing the industry, including newspaper closures, job losses, and the struggle for sustainable business models. Hear from news leaders on the frontlines as they discuss the impact of tech platforms, hedge fund ownership, and the pandemic on local journalism. Examine the consequences of shrinking coverage on government accountability and democratic engagement. Learn about efforts to revitalize local news, including digital growth strategies, nonprofit models, and innovative experiments. Gain insights into the importance of public service journalism, building daily readership habits, and the role of local foundations in supporting news organizations.