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Explore incident response strategies for software crises in this 57-minute conference talk from NDC Melbourne 2022. Learn how to effectively handle cloud provider outages, critical software bugs, data loss, and security breaches. Discover the importance of pre-planning, role assignment, and communication during incidents. Gain insights on managing development team and company-wide responses, appointing an incident manager, and keeping stakeholders informed without causing undue alarm. Prepare your organization for potential software emergencies and ensure a swift, coordinated response when unexpected issues arise.