Explore the world of A/B testing and online experimentation in this informative webinar presented by Data Science Dojo and Statsig. Discover how industry leaders like Facebook leverage experimentation to enhance product development and accelerate growth through increased testing. Learn about various levels of web experimentation, from simple design changes to comprehensive product understanding. Gain insights into approaching experimentation, running impactful tests, and implementing a framework to initiate experimentation within your team. Cover topics such as connected wellness, perfect sounds, time windows, feature-level experiments, user group splitting, metrics, minimum web traffic requirements, power effects, and statistical calculations. Walk away with valuable takeaways to apply experimentation techniques in your own projects and drive data-driven decision-making.
Testing and Online Experimentation - A-B Testing
Overview
Syllabus
– Introduction
– Connected wellness
– Perfect sounds
– Time windows
– Introduction
– Levels of experimentation
– Feature-level experiments
– Splitting user groups
– Metrics
– Minimum web traffic
– Power effects
– Statistic calculator
– Takeaways
Taught by
Data Science Dojo
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