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Explore the fascinating world of programming language design in this thought-provoking conference talk by Douglas Crockford, creator of JSON and Yahoo! JS Architect. Delve into the influence of fashion on language design and the emotional attachments programmers develop to their preferred syntax. Discover an innovative parsing technique that enables the creation of stylish, yet potentially over-rated syntax. Gain insights into the brilliance of unfashionable languages and challenge your preconceptions about programming language design. Learn why opinions about programming languages tend to be strong, shallow, and deeply emotional, and how this affects the evolution of coding practices.