Sustainable Packaging Design in Adobe Illustrator and Photoshop - Part 1

Explore sustainable packaging design in this comprehensive video tutorial featuring Art Director Mariela Mezquita. Follow along as she creates packaging for a fictional tea company using Adobe Illustrator and Photoshop. Discover the process of developing color palettes, typography, illustrations, and compositions for various tea flavors. Learn valuable techniques such as clipping corners out of shapes and preparing files for client presentations and printing. Gain insights into Mariela's design inspirations, go-to Illustrator tools, and her approach to branding research and illustrations. This tutorial covers everything from project overview to creating multiple branding variations, offering a deep dive into professional packaging design practices.