Grand National 2021 - Managing Extreme Online Demand at William Hill

Explore how William Hill managed unprecedented online demand during the 2021 Grand National horse race in this 15-minute conference talk from SREcon21. Discover the Site Reliability Engineering (SRE) strategies employed to handle the influx of once-a-year customers while maintaining service for regular users. Learn about the implementation of lambda@edge logic and a queueing system to cope with extreme traffic levels. Gain insights into preparing for and managing high-stakes events in online betting platforms, where demand can surpass even Black Friday levels.