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Explore a 17-minute conference presentation from SK TECH SUMMIT 2023 focusing on business innovation through generative AI implementation in the financial sector. Learn how SK C&C developed and implemented their proprietary AI search engine and generative model at Woori Bank, enhancing search engine performance and creating an integrated response generation system. Understand the unique challenges of implementing AI in the financial sector, particularly regarding data security concerns that necessitate the internalization of generative AI models. Gain valuable insights from speaker Dae-woong Seo, an NLP expert from SK C&C who led the development of Accu.TA (formerly Aibril TA) language model, as he shares experiences in model tuning for financial applications and provides practical insights for implementing AI-based search and generative AI models across various industries. The presentation demonstrates how today's technology innovations are shaping a more convenient and secure tomorrow through the expertise shared at Korea's largest technology conference.