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YouTube

Show, Don't Tell - Inventing Your Image for Startups

Web Summit via YouTube

Overview

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Explore the power of visual communication in startup marketing with this insightful 21-minute conference talk from Web Summit. Delve into a discussion between Debbie Millman and Eric Schurenberg as they unpack the critical role of visuals in selling your startup. Gain valuable insights from experts in marketing, media, and design on how to effectively let your product or service speak for itself. Learn about design for evangelizing, branding strategies for startups, and the impact of personal branding. Examine real-world examples, including Amazon's approach, and understand the intersection of design and technology. Discover common mistakes and falsehoods in visual communication, and equip yourself with knowledge to create compelling visual narratives for your startup.

Syllabus

Intro
Meet Debbie Millman
Design for evangelizing
Branding for startups
Amazon example
Personal branding
Design and technology
Mistakes and falsehoods

Taught by

Web Summit

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