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Learn how to build an effective information security awareness program from scratch in this 23-minute Shmoocon Fireside talk. Explore key components including defining policies, enforcing rules for different user groups, implementing online training programs, and explaining risks and threats. Discover insights on password policies, security awareness strategies, and social engineering prevention. Gain practical tips on addressing data leaks, metadata concerns, and SharePoint security. Enhance your organization's cybersecurity posture with expert guidance on creating a comprehensive security awareness initiative.