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Explore a 32-minute video that delves into the hidden data economy and its impact on enterprise strategies. Learn how to view enterprise data through the lens of supply, demand, and transaction costs to craft effective data strategies and increase return-on-data capital. Discover the unique capabilities of Oracle technology in implementing these concepts. Gain insights into digital capital, its concentration, and the problem of dead data capital. Examine competitive strategies, activities, data products, and data liquidity in the context of the hidden data economy. Understand how to leverage these concepts to maximize the value of your organization's data assets and gain a competitive edge in the digital landscape.