Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

YouTube

Scaling Happiness - Lessons on Long-Term User Engagement

Android Developers via YouTube

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!
Discover strategies for fostering long-term user engagement in this 28-minute conference talk from Android Developers' Sustainable Growth Day '19. Learn how MyFitnessPal, now part of Under Armour Connected Fitness, built and nurtured a thriving community that transformed millions of lives. Explore key principles such as understanding user motivations, amplifying user voices, building trust, and maintaining a positive atmosphere. Gain insights on creating effective community guidelines and leveraging user stories for growth. Apply these lessons to design and scale your own engaged community as a catalyst for sustainable growth in your mobile app or platform.

Syllabus

Introduction
Why do people come to My Fitness Pal
How to keep the community thriving
Let your users tell the story
Find ways to amplify their voices
Build trust with your users
Keep it light
Community Guidelines

Taught by

Android Developers

Reviews

Start your review of Scaling Happiness - Lessons on Long-Term User Engagement

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.