Scaling a Company with Apache Pulsar - Performance and Cost Benefits

Learn how Iterable successfully scaled their operations using Apache Pulsar in this conference talk from Pulsar Summit NA 2023. Discover the key benefits of implementing Pulsar, including seamless scaling capabilities to handle regular traffic spikes, cost-effective growth management, and enhanced performance optimization opportunities. Explore how Pulsar served as a unified queueing solution, enabling Iterable to expand their customer base, launch major products, and achieve significant growth milestones without requiring additional scaling efforts or team expansion. Gain insights into how Pulsar's architecture naturally supports engineering teams in improving system performance while maintaining better than linear pricing increases despite multiple traffic volume increases.