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Explore a transformative vision of capitalism that works for everyone in this thought-provoking TEDx talk by Nathan Stuck, an award-winning B Corp community leader and founder of Profitable Purpose Consulting. Discover how consumers, employees, and entrepreneurs can harness their collective power to redefine business practices and shift market demands towards more purposeful and inclusive economic models. Learn about the importance of intentional actions, conscious consumerism, and purpose-driven career choices in creating a positive impact on society and the business world. Gain insights from Stuck's extensive experience in the B Corp movement, his role as chair of B Local Georgia, and his academic contributions as an MBA instructor at the University of Georgia. This inspiring presentation challenges listeners to reconsider their role in shaping a more equitable and sustainable version of capitalism, emphasizing the potential for good business to become the new standard in our evolving economic landscape.