Gender Visibility Analysis in News Media - Implementing Transparency Through Text Analytics

Explore a 34-minute conference talk from Data Science Conference Europe 2022 where Dominic Herzog discusses the TX Group's innovative approach to gender visibility analysis in journalism. Learn about the Equality Alert service, a groundbreaking initiative that monitors and reports on gender representation in news coverage across Switzerland's largest editorial network. Discover how text analytics tools provide transparency to journalists and newsrooms, helping identify potential gender biases in media coverage, such as disproportionate representation of male politicians in interviews despite near-equal gender distribution in parliament. Gain insights into the implementation process of this widely-adopted reporting system and understand how data-driven transparency can catalyze meaningful changes in journalistic practices to promote more balanced gender representation in news media.