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Explore how Sony Group Corporation leverages analysis of companies and technological trends to foster group-wide open source collaboration in this 14-minute conference talk. Learn about the process of identifying key open source projects and foundations crucial for Sony's diverse business entities. Discover how tailored communication of analysis results to different organizational units led to valuable insights for tech executives, ultimately resulting in the formation of a group-wide community and participation in relevant alliance organizations. Gain insights into overcoming challenges posed by diverse business entities within a large corporation and the importance of strategic open source involvement for business success.