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Explore a thought-provoking conference talk from BSidesLV 2015 that delves into the critical topic of raising awareness in information security. Delivered by Petri Koivisto at the Tuscany Hotel on August 04, 2015, this 23-minute presentation challenges viewers to consider innovative approaches to combat cyber threats. Gain insights into effective strategies for increasing cybersecurity awareness and learn how to empower individuals and organizations to fight back against evolving digital risks. Discover practical techniques and best practices for fostering a security-conscious culture in the ever-changing landscape of information technology.