Mobile Technology Adoption and Impact in East Africa

Explore the transformative impact of mobile technology in East Africa through this insightful 55-minute conference talk from Mobilism 2015. Delve into the phenomena of mobile adoption in countries like Tanzania and Kenya, examining how consumer products interface with society as a technology platform. Discover how mobile money revolutionized everyday life for millions of farmers, taxi drivers, and teachers, all built on basic feature phones predating smartphones. Learn valuable lessons about technology adoption and building products that align with societal norms and practices. Gain a deeper understanding of how interfaces play a crucial role in the success and acceptance of new technologies within specific cultural contexts.