Need for Speed - How XO Group Optimized their Image Loading Time on The Knot Mobile App

Discover how XO Group optimized image loading time for The Knot mobile app in this 18-minute conference talk from try! Swift NYC 2018. Learn about the challenges of asset catalogs consuming significant loading time and explore the solutions implemented to enhance app performance. Gain insights into improving user satisfaction by reducing launch times to under four seconds, addressing the critical 23% user abandonment rate after first use. Follow speaker Erica Correa, an iOS Engineer at XO Group, as she shares strategies for creating a great first impression through optimized image loading. Access the presentation materials on GitHub to dive deeper into the techniques discussed.