Mirror Mirror on the Wall, What Is the Vainest Metric of Them All?

Explore the concept of vanity metrics and their impact on business success in this thought-provoking 57-minute conference talk by Paul Stack at NDC Conferences. Delve into the world of commonly cited metrics such as daily deploys, PR merges, and page views, questioning their true value and relevance to overall business performance. Discover why relying on these surface-level measurements can be misleading and potentially detrimental to organizational growth. Learn to identify and interpret meaningful metrics that provide genuine insights into user behavior, feature value, and company health. Gain valuable perspectives on how different departments within an organization can better align their metrics to drive real progress and understanding. Uncover the hidden truths behind popular metrics and develop a more nuanced approach to measuring success across various business functions.