The Visual Life of Climate Change - Imagery and Public Engagement

Explore the powerful role of imagery in shaping public perception and engagement with climate change in this thought-provoking seminar. Delve into Dr. Saffron O'Neill's research on visual communication of climate issues, examining how images influence emotional responses and behavior. Analyze case studies on polar bears, climate protests, and heatwaves to understand the limitations of current media portrayals and discover how diverse visual discourse can inspire action and adaptation. Learn about the importance of thoughtful image selection in climate change communication and its impact on public understanding. Gain insights into the potential for imagery to reframe climate narratives and envision positive futures. Engage with discussions on longitudinal effects, media consumption patterns, and the broader media ecosystem surrounding climate change communication.