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Explore the concept of experience design through four essential lenses in this TEDx talk by Kayembe Gilles Ilunga at the University of South Africa. Discover why focusing solely on customer experience is insufficient and learn about the importance of considering employee and leadership perspectives. Uncover the secret fourth lens – oneself – and its role in creating exceptional experiences. Gain insights from Ilunga's extensive background in consulting, digital business, and data analytics as he shares his expertise in generating ideas, reframing problems, and prioritizing initiatives in a dynamic business environment. Understand how leveraging all four lenses can lead to material business outcomes and value creation. Benefit from the speaker's unique perspective as both an Associate Director at PwC South Africa and a social entrepreneur dedicated to providing affordable housing solutions.