Building a Business Model Around AR and VR Technologies - Keynote

Explore the journey of StaplesVR from a camera equipment company to a global AR/VR software enterprise in this keynote address from IEEE VR 2022. Discover how Aliesha Staples, founder and director of StaplesVR, built a successful business model around emerging technologies. Learn about groundbreaking innovations, including a 360-degree fireproof camera and a cyber scanning system for creating photorealistic human models. Gain insights into the company's VR training platform and its transition from a service-for-hire model to a SaaS business. Delve into Staples' impressive career, including her work with major studios and networks, multiple industry awards, and her role in fostering New Zealand's creative technology industry through the Click Studios co-working hub.