Innovation, Business Models and Entrepreneurship

Overview

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COURSE OUTLINE: The course titled Innovation, Business Models and Entrepreneurship, is designed to give an in-depth understanding on various aspects of innovation, creativity, evolving business models, incubation and entrepreneurship. The course also includes sessions on blue ocean strategy and technology incubation which are proving as game-changer in today's competitive scenario. The course also deals with the role of IPR and IP management in innovation management. The course is a blend of theory and practice therefore this course does not require any prerequisite and will be useful to understand innovation and its applications in different spheres of development and growth.

Syllabus

Innovation Business Models and Entrepreneurship.
Analizing the Current Bussiness Scenario.
Innovation and Creativity-An Introduction.
Innovation in Current Environment.
Types of Innovation.
School of Innovation.
Challenges of Innovation.
Steps of Innovation Management.
Idea Management System.
Divergent v/s Convergent Thinking.
mod2lec10.
Experimentation in Innovation Management.
Idea Championship.
Participation for Innovation.
Co-creation for Innovation.
Prototyping to Incubation.
What is Business Model?.
Who is an Entrepreneur?.
Social Entrepreneurship?.
Blue Ocean Strategy-I.
Blue Ocean Strategy-II.
Marketing of Innovation.
Technology Innovation Process.
Technological Innovation Management Planning.
Technological Innovation Management Strategies.
Technology Forecasting.
Sustainability Innovation and Entrepreneurship.
Innovation Sustainable Conditions.
Innovation: Context and Patterns.
SMEâ€™S strategic involvement in sustainable development.
Insight and Entrepreneurship.
Management of Innovation, creation of IPR-I.
Management of Innovation, creation of IPR-II.
Types of IPR.
Patents and Copyrights.
Patents in India.
Business Models and value proposition.
Business Model Failure: Reasons and Remedies.
Incubators : Business Vs Technology.
Managing Investors for Innovation.
Future markets and Innovation needs for India.