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Explore the world of Instagram influencing in this insightful Web Summit conference talk featuring industry experts Sir John Hegarty, Neil Waller, and Murad Osmann. Moderated by CNN's Blathnaid Healy, delve into the strategies and skills required to become a successful influencer and create meaningful impact. Gain valuable insights on collaboration, transparency, and debunking common misconceptions in the influencer marketing landscape. Discover emerging trends and learn how to navigate the ever-evolving world of social media influence. Whether you're an aspiring influencer or a brand looking to leverage influencer marketing, this 21-minute discussion offers essential knowledge to help you thrive in the Instagram ecosystem.