Worker-Driven Social Responsibility in Agriculture - A Book Talk and Discussion

Explore the groundbreaking efforts of farmworkers in Florida's tomato fields to improve their working conditions in this 1 hour 29 minute book talk and discussion hosted by The Aspen Institute. Delve into Susan Marquis's book "I Am Not a Tractor! How Florida Farmworkers Took on the Fast Food Giants and Won," which chronicles the formation of the Coalition of Immokalee Workers and their successful implementation of the Fair Food Program. Learn about the partnership between farmers, farmworkers, and retail food companies that ensures humane wages and working conditions. Hear from featured speakers including Susan L. Marquis, Greg Asbed and Gerardo Reyes Chavez from the Coalition of Immokalee Workers, and Jon Esformes, CEO of Sunripe Certified Brands, as they discuss the book, the Fair Food Program, and the potential for worker-driven social responsibility strategies to improve job quality globally. Gain insights into the often overlooked realities of farmworkers in the US and the innovative approaches being used to address their challenges. Part of the Working in America series, this event highlights critical issues affecting low- and moderate-income workers and ideas for expanding economic opportunities.