Learn essential Steam marketing strategies and page optimization techniques in this comprehensive video tutorial featuring Steam marketing expert Chris Zukowski. Master the art of creating compelling store pages by analyzing real indie game examples across multiple genres, from space builders to horror games. Discover crucial insights about effective capsule images, the value of voice acting, strategic use of GIFs in descriptions, and optimal tag selection. Explore detailed case studies of games like Starship Crafter, Isle Goblin, and REV UP while gaining practical advice on timing your Steam page launch, crafting memorable game descriptions, and standing out in competitive genres. Gain valuable knowledge about wishlist generation, sales optimization, and proven marketing techniques that can multiply the success of your indie game on Steam.
Overview
Syllabus
Intro
What makes a great Steam page
Starship Crafter - Space Building
Isle Goblin - Indie RPG Adventure
Is voice acting worth it?
REV UP - Racing Open World Multiplayer
The Last Phoenix - Steam page too early?
How to come up with a witty phrase to describe my game
Keep the Heroes Out - Dungeon Card Strategy
Phantom Squad - Top Down Strategy Shooter
Kidbash Super Legend - Platformer
Webstore Mogul - Simulation Management
Flashing Dark - Horror, how to stand out
How to learn Steam Marketing
BONUS Excellent Testimonial
Taught by
Code Monkey
