Overview
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Explore personal branding techniques in this comprehensive Adobe Live session with communications designer Ester Wikström. Learn how to create a professional portfolio using Adobe Illustrator and InDesign, focusing on logo design, wordmark creation, color palette selection, and typography. Discover best practices for showcasing your work, including whether to use a PDF or website portfolio. Gain insights into cultural design differences, effective color selection using Adobe Color, and developing essential teamwork and collaboration skills. Follow along as Wikström demonstrates front page design, text placement, image placeholder setup, master page utilization, hyperlink creation, and resume page development. Address common project challenges and learn problem-solving strategies. Conclude with an artist spotlight, a recap of the two-day project, and instructions on exporting a portfolio PDF from InDesign.
Syllabus
Start
Intro
Work begins in InDesign
Front page design begins + placing text
Should you use a PDF or website portfolio to showcase your work?
Cultural design differences
Adobe color and how to choose colors
learning teamwork and collaboration skills
Setting up placeholders for images
Using master pages
Creating hyperlinks
Working on the Resume page
Facing project difficulties and solving programs
Artist spotlight
Recap of both days work of work
Exporting a portfolio PDF from InDesign
Taught by
Adobe Creative Cloud