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Discover how to harness the power of ego for personal growth in this TEDx talk by Ivaylo Ivanov, a senior Finance and Economics student at the American University in Bulgaria. Through his personal journey, learn to recognize the detrimental effects of an unchecked ego and gain valuable insights on transforming it into a tool for success. Drawing from his experiences in the corporate world, including internships at IBM, UniCredit Bulbank, and Kyndryl, Ivanov shares practical advice on striking a balance between confidence and humility. Explore strategies for self-awareness, personal development, and achieving a harmonious relationship with your ego in this thought-provoking 18-minute presentation.