How Entertainment Shapes Future Tech Trends

Explore the pivotal role of entertainment in shaping technological trends and adoption in this 18-minute TEDx talk by Dave Gougé. Delve into how the entertainment industry's broad appeal and engagement capabilities drive the integration of new technologies into everyday life, influencing development priorities, accessibility, and societal acceptance. Gain valuable insights into the historical impact of entertainment on technology adoption and its implications for emerging technologies like augmented reality, artificial intelligence, and immersive experiences. Learn from Gougé's extensive experience as the former Head of Marketing & Publicity at Wētā FX, where he oversaw the reputation of a leading VFX studio and contributed to numerous prestigious awards and a significant acquisition. Discover how understanding the entertainment sector's influence can help stakeholders across industries strategize for future technological innovations that captivate and enrich lives.