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Explore the critical topic of making prevention popular in healthcare through this thought-provoking TED talk. Delve into the challenges faced by healthcare systems and professionals in promoting preventive measures and encouraging healthier lifestyles. Gain insights into innovative strategies and approaches aimed at shifting public perception and behavior towards preventive care. Discover how experts are working to overcome barriers and create a culture that values and prioritizes prevention in healthcare. Learn about the potential impact of successful prevention initiatives on individual well-being, public health outcomes, and healthcare costs. Examine real-world examples and case studies that highlight both the obstacles and opportunities in making prevention a more widely accepted and practiced concept in society.