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Explore the concept of 'gravitas' in the professional world through this thought-provoking TEDx talk. Delve into the traditional notions of authority and challenge personal biases in judging others and ourselves. Learn from Amy Kean, CEO and creative director of Good Shout, as she shares insights from her diverse career spanning advertising, innovation, and creativity. Discover how to experiment with your voice, talent, and thinking while embracing unconventional approaches. Gain inspiration from Kean's multifaceted experiences as a bestselling author, sociologist, poet, columnist, and university lecturer. Examine the importance of self-expression and creativity in various platforms, from media outlets to workshops on embracing uniqueness. Reflect on the impact of creative projects and how they can challenge societal norms, as exemplified by Kean's recent sold-out London play about the dark side of life coaching.