Gamertainment - Gaming Goes Mainstream

Explore the convergence of gaming and film industries in this 18-minute Web Summit conference talk featuring Kati Levoranta from Rovio Entertainment and Rick Kelley from Facebook. Delve into topics such as Rovio's expansion into new territories, the success of the Angry Birds movie, and its impact on the gaming business. Learn about the importance of brand versus intellectual property, the development of Angry Birds 2, and the significance of diverse teams in the gaming industry. Gain insights into the challenges and opportunities of women in gaming and discover how entertainment companies are navigating the blurred lines between gaming and mainstream media.