From Guard to Founder - A Farmer's Son's Journey in Tea Entrepreneurship

Discover the inspiring journey of Dadu Salgar, a farmer's son who transformed his life from a security guard to a successful entrepreneur. Learn about the meticulous process of creating the perfect sugar tea formula for Salgar Amruttulya, which took six months of dedication and an investment of Rs 50,000. Explore how Salgar expanded his business from three initial shops to 400 branches across five states in just a few years. Gain insights into his franchise model, which focuses on providing opportunities to graduates and young aspiring entrepreneurs. Be inspired by Salgar's resilience in overcoming setbacks in grape farming and other ventures before finding success in the tea industry. Understand the importance of perseverance, innovation, and customer feedback in building a thriving brand. This TEDx talk serves as a testament to the power of dreams, hard work, and the potential for growth in the face of adversity.