Focus on Fruits - Maintaining Positivity in Startup Challenges

Discover the power of maintaining a positive mindset and unwavering commitment to goals in this inspiring TEDx talk. Explore the "Focus on Fruits" philosophy, which encourages individuals, especially in the startup world, to concentrate on positive outcomes despite inevitable challenges. Learn from the journey of a successful startup as the speaker illustrates how this theory guided founders through obstacles, emphasizing the crucial role of resilience and determination in achieving success. Gain insights from Parimal Kalikar, Co-Founder of Licksters, a Nagpur-based premium popsicle and ice-cream brand featured on Shark Tank India Season 2, as he shares his experiences and the principles that led to his entrepreneurial achievements.