Fan Engagement 2.0

Explore the evolving landscape of fan engagement in this insightful 21-minute conference talk from Collision 2017. Join ZinePak's Brittany Hodak, MERRY JANE's Ted Chung, and Billboard's Rebecca Milzoff as they delve into the concept of fandom, discuss the progression of fan engagement strategies, and examine the crucial role of artist involvement. Discover unexpected findings in the industry, learn about the power of everyday fans, and gain valuable advice for lesser-known artists looking to build their fanbase. Gain a deeper understanding of how the relationship between artists and their audience is transforming in the digital age.